We kept hearing the same complaint from our customers.
Unique Group has been installing fire alarms, access control and CCTV on sites across the UK for two decades. Our customers are facilities managers, estates directors, hospital teams and housing associations — people who own the site and care about the people on it.
Over the last few years, those same customers kept raising the same issue with us: they'd signed up for "free ANPR parking" from a third-party operator, and it had turned into a reputation problem. Their own staff were being ticketed. Their own visitors were being hounded. The complaints landed in their inbox; the fees landed somewhere else.
We looked at the stack. The ANPR cameras weren't the problem — it's the same technology we already install for access control. The problem was the commercial model: operators who own the cameras, own the rules, own the relationship with every driver, and slice a margin off the top.
SmartParq inverts that. Same cameras. Same ANPR. But the operator (you) owns the hardware, sets the rules, keeps the revenue, and holds the driver relationship. We're the infrastructure; you're the brand.